HISTORY

The Adventure of Beauty

Natural’s history is more than dates on a timeline. It’s filled with stories of beauty and excellence. Also the wonderful moments with our people. Take a closer look at important events from our past.

 
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2022.3

Natural Beauty officially signed a contract with overseas TIKTOK, linking social media to spread the brand image, opening up new channels for the brand’s overseas e-commerce, and at the same time, it forms a closed sales loop for the precipitation of overseas private domain traffic of enterprises.

2022.3

Natural Beauty’s overseas independent station will be established, and its independent marketing capabilities will be improved. It will embark on the “fast lane” of brand overseas + digital empowerment.

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2021.12

Natural Beauty was selected as the only brand in the beauty and tools category of Alibaba’s international star label, and entered the field of overseas new media, with hundreds of millions of overseas exposure, showing the strength and influence of ARTMISS to the world.

2021.5

Laiqian invested millions into the operation of the international station, and became an Alibaba SKA merchant with its global network market, high-quality customer service, explosive product support and high-quality supply chain.

2021.3

Natural Beauty participated in the Alibaba March New Trade Festival, and won the four million war gods, one million war gods, the best operation and other honors in one fell swoop with excellent results.

2021

the WeiMeiXiu Alibaba store under Natural Beauty will be officially opened.

 
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2020.12

ARTMISS has completed trademark registration in more than 50 countries around the world, and the number of Natural Beauty cosmetics registrations has reached 1600+, ranking fourth in the country’s TOP15.

2020.12

Natural Beauty’s Alibaba stores accounted for more than 60% of its top products, which helped Natural Beauty’s popular products gain more opportunities for high exposure, high inquiry and high conversion in the global market.

2020.10

the Natural Beauty store was upgraded to Alibaba’s five-star store for the first time.

2020.8

the WeiMeiXiu and FanMeiNi stores under Natural Beauty were launched, connecting the global market more quickly in the era of digital internationalization.

2020.7

Natural Beauty&Beauty key began to carry out global live broadcast on Alibaba, opened an online cloud exhibition, and became the only designated makeup brand in Alibaba’s official live broadcast.

2020.6

the Beauty Key gold plus store under Natural Beauty was opened, joined the 50W oversold plan, and officially formed an operation team.

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2019

WeiMeiXiu successively appeared in Dubai, Russia, Hong Kong International Beauty Exhibition.

2019.12

Guangzhou Natural Beauty Cosmetics Co., Ltd. & Guangzhou Beauty Key Cosmetics Co., Ltd. won the “High-tech Enterprise” certification.

2019.10

RTMISS WeiMeiXiu & ARTMISS won the “2019 Cosmetics High Quality Development Conference · Craftsmanship Award”.

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2018.12

MAKE UP FOR LIFE & RED ENENGY global strategy deployed, ARTMISS took place of MAKE UP FOR LIFE with quality improved to be luxury skin –care makeup, got registration in the whole world, set off with total updated brand image and business mould.

2016.12

Natural Beauty joined Gold Plus Supplier and became a high-quality supplier officially certified by Alibaba.

2016.3

MAKE UP FOR LIFE team attended Cosmoprof Worldwide Bologna, speed up the progress for market development in Europe and America.

2015.12

MAKE UP FOR LIFE global beauty course hold in different cities and countries, Malaysia, Dubai, Hongkong……

2015.12

Natural Group signed contract with Microne, online shopping mold started.

2015.11

MAKE UP FOR LIFE team attended the 20th Cosmoprof Asia Hong Kong.

2015.7

Global Beauty Course hold in Kuala Lumpur with company BENICE from Malaysia.

2015.5

MAKE UP FOR LIFE team attended the 19th Beautyworld Middle East.

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2014

Natural Group achieved important strategic transformation. MAKE UP FOR LIFE set off again after recharging.

2013

Natural Group 10th anniversary celebration hold grandly. “Red Energy” stars customize series launched.

2011

MAKE UP FOR LIFE HD Seris new item conference held in Shanghai.

2009

MAKE UP FOR LIFE landed in Europe, South Africa, America and Mexico, built up sale network over 40 countries.

2008

Natural Beauty first Alibaba store – “Guangzhou Natural Beauty Cosmetics Co., Ltd.” opened a store to open up new channels for the brand to go overseas and officially enter the international market.

2005

MAKE UP FOR LIFE sold in shopping mall in Saudi Arabic, finishing agent investment for 23 cities in China.

2003

2003, Guangzhou WEIMEISHOW cosmetics Co., Ltd founded.

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